Web Design Vocabulary

Web Design Vocabulary

Ricky White

• Active White Space- Is blank areas on a Web page that are replaced on purpose.
• Simply means that the content of a page has the same alignment.Alignment-
• Consistency- Means to have uniformity from page to page.
• Grid- Is a conceptual design tool that divides a page into rows and columns in orde to help the Webmaster structure the layout of a page.
• Passive White Space- Is the blank areas on a web page that are a result of incomplete or mismatched shapes.
• Proximity- Refers to how close one element is to another.
• Repetition- Similar to consistency, is the process of repeating elements throughout a Web site.

Print-based layout method-The first method, which takes in account that people are already accustomed to viewing content in printed material in a certain way.When you read a book, for example, your eye automatically goes to the top left corner of the page and you begin to read from left to right.

Screen-based layout method- The second method of guiding the eye. ON a screen a user scans the content in an effective sweeping motion, rather than the traditional method

Analogous Colors-Three colors on the color wheels that are side by side

Bit-The smallest unit of information that a computer understands

Color Wheel-An ordered progression of hues that helps a designer easily understands and select color combinations.

Complementary Colors-Colors that are located opposite from each other on the color wheel

Cool Colors-Contain blue colors

Primary Hues-Red, green, and blue

Secondary Hues-Cyan, magenta, and yellow

Shade-Darkening a hue

Split-Complementary Colors-Form an uneven triangle on the color wheel

Tertiary Hues-Red-Yellow (Orange), Green-Yellow, Green-Cyan, Blue-Cyan, Blue-Magenta(Violet), and Red-Magenta

Tint-Lightening a hue

Triad Colors-Three colors on the color wheels that have an equal amount of distance between each one

Typography-The act or art of expressing an idea by utilizing typefaces or symbols

Value-Lightness or Darkness

Warm Colors-Hues that contain red

Clip Art- Is ready-made art that is available to use without having to edit it in any graphics applications.

Compression- Means to make smallest, in the sense that the amount of information is reduced.

File Format-The arrangement in which data is saved in order to display it in a certain way.

GIF- a file format that can be viewed equally well on every kind of computer

Icon- A small symbolic graphic

Index Color- A maximum of 256 colors

JPEG-Joint Photographic Experts Group: a type of file format is best used with photo-like graphics.

Raster- graphic is an image that is made up of pixels

Vector- Images are based on a mathematical formula.