Before you demonstrate your knowledge on logical appeals, take some time to practice by analyzing the persuasive devices in each example.
On the back of your Cornell notes, create the following chart (below) and fill in the right hand column finishing the sentence stem: This might convince some people to act...(insert reason and logical appeal i.e. logos, pathos, ethos).
The whole class will dicuss answers at the end of the class period.
Analyzing Persuasive Devices
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Example |
What makes it convincing… |
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“Meet Zoe. She’s six and she has leukemia. She’s not sure she’ll get to celebrate her seventh birthday. You can help her realize her dream of going to Disneyland if …”
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This might convince some people to act because…
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“For Zoe, walking up a set of stairs is like climbing a mountain …”
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This might convince some people to act because…
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“In Canada, 1,500 kids contract cancer every year. Your donations ensure that …” “Research conducted by …tells us that …” |
This might convince some people to act because…
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“If we don’t do something now, our children and grandchildren will not have clean water to drink.”
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This might convince some people to act because…
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Using the same slogan on all advertising materials. For example, President Obama’s use of the phrase “Yes, we can!” during the 2009 U.S. federal election campaign.
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This might convince some people to act because…
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Starting with a rhetorical question (“Who wouldn’t want a loyal friend?”) or ending a long explanation with a short, imperative phrase like “Just do it.”
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This might convince some people to act because…
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Listen